Greenlight x The Bad Guys Partnership

In one of my early projects at Greenlight, I led the creative direction for our partnership with DreamWorks Animation on "The Bad Guys." Serving as the liaison between the DreamWorks and Greenlight Brand teams, I developed a cohesive visual language that bridged the two brands. This involved collaborating closely with DreamWorks Animation team to ensure that the cobranded animation effectively conveyed our brand message.

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Beyond the Greenlight-centric animation, we also designed a custom landing page to provide a seamless and tailored experience for the audience accessing Greenlight through the partnership's branded digital banners.